Facebook/Instagram Ads Management
The most common complaint we hear from contractors and small business owners is, "Managing my Facebook Ads is another full time job!"
The last thing you need to be doing after working 40+ hours per week is to be spending another 20+ hours per week managing your Facebook Ads. Leave that to Dynamic Growth Partners. If you do what you do really well, and we do what we do really well, you won't have to worry about where your next job is going to come from. You will be booked solid for months in advance.
Because people are on Facebook as an escape from the everyday grind, we recommend Facebook Ads mostly for lifestyle businesses like hair salons, nail salons, spas, restaurants, etc.
Google Ads Management
Where is the first place everyone goes to search for a service or a product? Google.
That makes buying Google Ads an effective strategy for getting your business website in front of customers who are actively looking for the type of service you provide within their city or town.
People begin the process of any home project by searching on Google. For example, they'll search: "fastest home heat repair nearby" or "affordable roofing contractors in Salem" or "best hair stylist near 02114" and Google will serve up its search results in the order in which it 'trusts' the websites. However, businesses can pay to be at the top of the search results by buying Google Ads.
Dynamic Growth Partners works relentlessly to get your Google Ads to be seen and clicked on so that your ROI is maximized.
Organic Google Search Results
Google is the most popular search engine in the USA, capturing 92% of the search market, while the number two search engine only has 4% of the market. Clearly, Google is the first place Americans go to begin the process of hiring contractors for a home project or finding a business in town that provides a needed service.
When Google serves up its search results, the Google Ads are at the top and then are the organic search results. Google lists the website it trusts the most at the top of the organic search results. Each subsequent organic result, Google trusts less and less.
Unfortunately, it's not the best companies whose websites end up at the top of the organic search results. Instead, it's the websites that know how to speak Google's language who end up at the top.
Dynamic Growth Partners specializes in making sure your website is sending Google a clear signal. That way Google knows exactly what your business does and what market area you serve. Once your website does these two things consistently well, Google will trust your website and consistently include your website in potential customers search results. Your website then becomes a money making machine!
A Mixed Strategy
Dynamic Growth Partners recommends a mixed strategy. Instead of going all in on Facebook Ads or all in on Google Ads or all in on Organic Google Search Results, Dynamic Growth Partners recommends a mixed strategy: Facebook Ads and Organic Google Search Results or Google Ads and Organic Google Search Results.
With this strategic approach, you will be able to decrease your ad budget as Google begins to trust your website more and more. Some clients even stop their Facebook Ads because their website shows up so much in customers search results. While other clients ramp up their ad budget because the boost in monthly revenue affords them the opportunity to get more aggressive.
Each clients needs and capacity for more business is unique and the strategy we recommend will be custom tailored to your business goals. Ultimately, you are in the drivers seat!
This is a results driven service. If Dynamic Growth Partners isn't increasing your revenue or maximizing your ROI on ad spend, you can cancel anytime; we offer no term contracts. Your business' success is our only business.
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